Press Releases

NPW Gifts announced as finalist in The Amazon Growing Business Awards

Known for their award winning novelty gift offering and supplying retailers around the globe, NPW Gifts have been shortlisted in the Mid-sized Company (Turnover £25m-£50m) category in The Amazon Growing Business Awards.

Now in its 19th year, the awards bring together the most successful and exciting private companies in the UK. Hosted by Real Business, in partnership with the CBI, the Awards celebrate the achievements of SMEs, while highlighting the vital role they play in supporting our economy.

Tim Wright, CEO at NPW Gifts comments, “We are delighted to have been shortlisted, which is real recognition to what the business has achieved over the last year. Growth is up 35% and we have worked hard to develop stronger relationships with our retailers.  We champion our customers and their shoppers across the high street and the independents and grocers of the UK, Europe and North America.”

NPW Gifts has rapidly established itself as a global leader in impulse gifting, offering beauty, stationery and party solutions. Their trend-led products are truly innovative, driven by unique insights, creativity and a real passion for fun, reflecting the companies’ culture. They are hungry to explore new markets at home and overseas; with 60% of sales coming from outside the UK. Their investment in people and infrastructure has resulted in incredible growth and recently won them a place on the prestigious Sunday Times HSBC league table, the International Fast Track 200 which ranks Britain’s fastest growing sales stars.

The next stage of the awards  is a judging day taking place on 16th October where a 20 minute interview will be conducted with finalists followed by an awards ceremony on the 29th November where the winners will be announced.

September 2017


Get expressive this Summer with NPW's Get Emojinal range

With the recent release of ‘The Emoji Movie’ from Sony Pictures Animation what better time to stock up your shelves with NPW’s Get Emojinal stationery and party ranges.


Did you know six billion emojis are sent around the world every day allowing us to communicate in a more expressive way than ever!? Inspired by this visual communication NPW’s Get Emojinal collection of notebooks, planners, pens and erasers are must-haves for stationery addicts of all ages and will brighten desks up everywhere. Throw in the Get Emojinal alarm clock, drinks bottle and stackable lunch boxes and you have the ultimate back to school range.


For a gift that surprises and delights all year round then look no further than the Get Emojinal Sound Machine (bronze winner in last year’s Independent Toy Awards). Perfect for cartoon fans and pranksters; hear 9 loud and unmistakeable sound effects matched to a hilarious selection of emojis at the touch of a button.


Make your party pop with essential supplies for the passionate party planner. This exciting collection will ensure to get your guests in the celebratory mood whatever the occasion. From balloons, bunting, paper plates and napkins to hat’s and party blowers, NPW have got your prep covered.


Discover the Get Emojinal range at Autumn Fair - Hall 3: Stand 3T02-U03

August 2017



Award winning gift supplier, NPW were placed at No. 197 in the eighth annual Sunday Times HSBC International Track 200 league table which ranks Britain’s mid-market private companies with the fastest-growing international sales.

Chief Executive Officer of NPW, Tim Wright, comments “Exports reached £13.9m in 2016, mainly to America which is headed up our US sales team based in Cincinnati. This year’s international sales are even better & the team are hoping we can make the top 100 next year.”

74 companies headquartered in London (compared to 72 last year) include 30 new entrants to the league table. Their international sales have grown by an average of 54% a year over the last two years to a total of £3.3bn, and together they now employ more than 50,000 people.

The companies in London appear with businesses from around Britain, including brewery Brewdog, childrenswear retailer Childrensalon, jewellery designer Monica Vinader, and fruit preserve maker Duerr's. Past stars range from drinks maker Fever-Tree, now worth more than £2bn, and travel search engine Skyscanner, which was bought by Ctrip, China’s largest travel company, for £1.4bn last November.

The league table reflects the importance of Europe to Britain’s mid-market exporters ahead of the Brexit negotiations. Almost 85% of the companies (167) sell to the continent, the most popular market, followed by North America (112) and Asia (75).

It is sponsored by HSBC and DHL Express, and compiled by Fast Track, the Oxford-based research and networking events firm.

Amanda Murphy, UK head of commercial banking at HSBC, commented: “This year’s Sunday Times HSBC International Track 200 is testament to the exciting opportunities available to ambitious UK businesses with appetite to grow their goods and services abroad. The 74 companies in London are putting the city firmly on the map as a thriving business hub. We work very closely with our business customers to help them achieve their goals, so it makes me immensely proud to see so many of them succeed.”

The full league table is available to view online:

Notes for editors 

Fast Track has published league tables of the UK’s top-performing private companies with The Sunday Times for the past 20 years. The company was founded and is run by Dr Hamish Stevenson, who also holds an associate fellowship at Green Templeton College, Oxford University.

League table criteria

Companies had to be registered in the UK and be independent, unquoted and ultimate holding companies. They are ranked according to the compound annual growth (CAGR) in their international sales over the latest two financial years.Total sales had to be at least £25m and international sales at least £1m in the latest financial year. Companies with sales of less than £25m are covered by our sister SME Export Track 100 league table.

The research was carried out by Fast Track principally between January and May 2017. Data on international sales can be limited. Companies filing abbreviated accounts are not required to disclose any geographical breakdown of sales, while firms that file full accounts can choose to not disclose a geographical breakdown of sales if it is prejudicial to their interests.

See website for full qualification criteria: 

 July 2017


Don’t lose your cool this summer…start the party with ‘Pop Fix’ inflatables!

NPW brings to the table (or should we say pool) what they do best – novelty all year round fun!

With Summer just around the corner and the temperature rising, NPW are proud to announce the launch of their giant inflatables range, Pop Fix. Drawing on the growing trend for home entertaining, these fun lifestyle accessories inflate in an instant to become a talking point around the pool or home.

“Pop Fix is suitable for indoor and outdoor use bringing bright and bold entertainment to holidays, parties and celebrations.” says Jessica Moss, Senior Product Development Manager at NPW.

With inflatables large enough to stretch out and relax on (giant fried egg anyone?), blow up party games and a swim up bar, Pop Fix guarantees to provide fun in the sun all summer long. Each giant inflatable also comes with a handy draw string mesh bag suitable for storage & carrying.

If you’re not one to lie around in the sun all day then Pop Fix also provides a stylish and contemporary way to bring your home accessorising up to date in moments… just add air to jazz up any bedroom downtime.

May 2017

NPW’s Korean inspired beauty range, Oh K! struck Gold at Pure Beauty Awards!

NPW’s ‘Oh K! Cosmetic Sponge’ has been announced as the winner of the Best New Design & Packaging category at the Pure Beauty Awards. The Korean inspired beauty range was shortlisted for a staggering six categories including Best New British Brand. Beauty Junky Jewel Rose Gold Lip Balm won the Silver Award for Best New Lip Product & Oh K! Brand website, picked up Bronze for Best New Retail Innovation.

The Pure Beauty Awards are nationally recognised awards that are voted for by readers of the Pure Beauty Magazine and the general public. Pure Beauty is the UK's leading magazine for high street beauty and fragrance retailers read by management, beauty buyers and sales consultants every month.

On Thursday 27th October, the winners of the Pure Beauty Awards 2016 were announced at a lavish red and black ‘La Boheme’ themed ceremony hosted by comedian of the moment, Katherine Ryan at The Savoy Hotel in London.

Oh K! captures the essence of k-beauty style with its carefully curated colour palette, quirky products, super cute characters and playful packaging! The Oh K! cosmetic sponge allows you to contour and blend giving you a flawless finish with minimal effort.

NPW’s Rose Gold Jewel Lip Balm is part of the Beauty Junky range, full of fun and fresh beauty products, ideal for young teens. The easy to apply lip balm is made with nourishing ingredients and scented with vanilla, making a great little treat, gift or stocking filler for any lip balm devotee.

 February 2017


Get a sprinkling of Seoul with the launch of NPW’s Oh K! beauty range

NPW, the home of impulse led fashion and beauty gifts, held an exclusive launch for its latest SS16 range last week. The Korean themed beauty and gift collection, Oh K!, is the product of NPW’s passion for exploring trends globally, and swiftly bringing them to the UK high street. This collection captures the essence of K-Beauty style with its carefully curated colour palette, quirky products, super cute characters and playful packaging.

The event was held at IceTank Studio London, where attendees could enjoy signature Korean themed cocktails such as ‘Seoulista’, enjoy manicures & hand massages from beauticians, witness the very best of K-pop dance as well as getting a glimpse of what’s to come with previews of the new Oh K! face mask & stationery ranges.

Press from publications such as Cosmopolitan, Pure Beauty, Emerald Street, Elle, Grazia, The Sun and Women’s Health attended the event.

NPW’s trend seeking team were inspired by their trips to South Korea (SOKO) and Seoul in particular, where they spent time trend spotting in the boutiques, flagship destinations and beauty stores of the hippest districts; Gangnam-Gu, Garosu-Gi, Myeong-Dong and Mapo-Gu.

Emma Adamson, product development manager at NPW comments; “Our trip to Seoul, right now, the capital of the world when it comes to beauty and skincare, was crazy and exhilarating and fuelled our love for all things Korean, inspiring us to create the Oh K! range. We loved the products themselves but also the emotions they evoked. You can’t help but feel happy when buying them because they are so cute, giftable and functional, encouraging ‘Happiness everyday’.

“The Korean beauty culture is driven by a belief that your fate and fortune is reflected in the appearance of your skin, with a clear and glowing complexion being of paramount importance. Face masks, already a strong category within NPW, are one of the biggest staples in Korean skincare regime and we are excited to already be working on future collaborations in this space. This is only the beginning of the Korean wave at NPW, so all aboard the Seoul train now!”

The Oh K! range features products including Panda Face Printed Fibre Masks, Exfoliating Face Pads and a Peach Scented Detangle Brush. These will be available from ASOS from June 2016 priced from £4.00.

 April 2016


NPW’s Highly Commended Gift of the Year – Confetti Balloons add WOW factor to any occasion!

NPW’s Confetti Balloons add some serious pizzazz to the Gift of the Year awards as they are announced as Highly Commended in the Occasions category.

Apart from breaking the record for the highest-ever number of entries, The Giftware Association’s 2016 Gift of the Year competition has also won plaudits from judges for the innovative products that were shortlisted.

At a special ceremony at the NEC, attended by finalists, judges, GA retail members and sponsors, at the close of the opening day of Spring Fair 2016 (Sunday, 7 February), iconic designer Cath Kidston presented the awards to the winners of all 20 categories.

Sarah Ward, chief executive of The GA, commented: “Our returning judges have reported that this year’s standard of entries is higher than that of 2015. ‘Innovative’ is the word they have frequently used to describe shortlisted products, which is a terrific tribute to the great designers and forward-thinking suppliers that have entered these products.

Confetti Balloons are part of NPW’s new Celebration Nation party range. These accessories add a little extra to your occasion, fill the Balloons with the colourful confetti for a stylish centre piece, pop them and shower your guests in confetti at the end of the night.

 February 2016


NPW stands tall in Gift of the Year Awards 2016 with a staggering 14 products shortlisted

The Gift of the Year Awards, brought to you by The Giftware Association, has broken records this year with the most entries ever to the competition.

The awards aim to raise the profile of suppliers by creating a unique platform to showcase the most innovative and exciting products new-to-market.

NPW has 14 products featured in seven different categories listed below:

Body, Bath and Spa – Fruit Fix Pod Trio

Fashion Jewellery – Metallic Tattoos and Anklet & Metallic Tattoos and Hair Crown

Hot Novelty – Drinking Buddies

Kids – Log Pencil Truck

Occasions – Chalkboard Balloons & Confetti Balloons

Stationery – 50/50 Range, Fries Pen Pot, Giant Burger Eraser, Hot Dog Stapler, Milkshake Pencil Sharpener & Unicorn Tape Dispenser

Under £10 – Paint the Town Colouring Book

NPW’s Metallic Tattoo and Jewellery sets have fashionable charms and beautiful designs, paired together they complete any outfit for summer festivals and parties!

Chalkboard Balloons & Confetti Balloons are part of NPW’s new Celebration Nation party range. These accessories add a little extra to your occasion, fill the Balloons with the colourful confetti for a stylish centre piece, pop them and shower your guests in confetti at the end of the night. Create unique designs, doodles and works of art with the Chalkboard Balloons, adding a serious wow factor to any occasion!

NPW’s Drinking Buddies have been taking over the globe one-by-one. In their tiny shorts they make the perfect addition to hen parties, barbeques and girls nights in – choose your man and he won’t be able to keep his hands off your glass all night!

Fast Food Stationery is NPW’s forte! Whether you fancy chomping into a Giant Burger Eraser or sipping on a delicious Milkshake Pencil Sharpener, NPW’s range covers all bases, and can even provides extra Fries Pen Pot with your order!

NPW is now sending its products for the second round of judging that will take place on the 14th January. An awards ceremony will take place on Sunday 7th February announcing overall winners for each category and the Judges’ Choice Award at Spring Fair.

A full list of shortlisted products can be viewed here:

 January 2016


Hello Handsome Muscle Miniatures Takes The Gold at Pure Beauty Awards!

NPW’s ‘Hello Handsome Muscle Miniatures’ have been announced as the winner of the Best New Male Grooming Product category at the Pure Beauty Awards.

The Pure Beauty Awards are nationally recognised awards that are voted for by readers of the Pure Beauty Magazine and the general public. Pure Beauty is the UK's leading magazine for high street beauty and fragrance retailers read by management, beauty buyers and sales consultants every month.

The awards ceremony was a Black and Gold themed event held at The Savoy, London. The exclusive occasion was hosted by Welsh TV Presenter Gethin Jones and was attended by leaders in the Beauty Industry as well as former The Only Way Is Essex (TOWIE) star Lucy Mecklenburgh.

Other Gold Winners include Wilkinson, Tresemme, Batiste, Dove and Lacoste. Hello Handsome Muscle Miniatures were up against influential brands in Male Grooming, including Lynx, Remington and Philips.

NPW’s Muscle Miniatures are designed to be the ideal Men’s gift. With a body oil, moisturiser and shower wash, this trio of treats aims to refresh and relax men with a luxurious sandalwood fragrance.

Muscle Miniatures are part of the Hello Handsome range from NPW, comprising of Hello Handsome Temporary Tattoos and the Hello Handsome Shaving Kit.

Muscle Miniatures can be found in Monsoon Accessorize, Selfridges and The Great Gift Company among many others.

 October 2015

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